Showing posts with label Differentiation. Show all posts
Showing posts with label Differentiation. Show all posts
Wednesday, 16 August 2017

How important is a strategic plan for business?

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Everyone out there is to sell something to someone. That's called as business in business language. In today's VUCA (volatile, unc...
Tuesday, 24 January 2017

Mosquito to teach patience

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Say, you are busy reading a long pending novel. A mosquito sits on your left hand. No sooner you shove it off, another one troubles y...
Monday, 2 November 2015

How often do you hear VOC

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Given an opportunity, which air-conditioner would you buy: split or window? Would you buy 'split' at the price point of the ...
Wednesday, 27 November 2013

Will It Work Here?

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Other day there was a friendly debate on whether mobile-money service will work in Indian demographics. Although I knew it was offered in ...
4 comments:
Wednesday, 20 November 2013

Winning 2-Minutes To Customer

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Just r ead in Loksatta about one Mr Chitale receiving compensation of Rupees 7250 directly transferred to his bank account y British Airw...
Friday, 18 October 2013

Do You Cleanup-After-Crisis

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Would you like your purse to be transparent? Answer from some people may be a Big-NO with exceptions of course. Reason is obvious if...
7 comments:
Monday, 14 October 2013

The Business Of Businesses

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It's a good idea to break from routine.  Breaking from routine is an  opportunity to learn new things. This is particularly true whe...
Friday, 10 May 2013

Listen to the iceberg of VOC to acquire customers

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Having traveled over 500-Kilometers in a 'bus-to-hell', I requested the agent to "book my return-journey on a bus-service tha...
1 comment:
Sunday, 10 March 2013

Who comes first: Current customer or New customer?

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Sometimes companies tend to forget remedying 'lost sales' in the 'current-market-current-product-current-customer' quadrant...
Tuesday, 22 January 2013

Do you keep curing your brand?

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I requested telephone company to shift one of my landlines to my old house. It took one week for them to respond. On 'the' day of...
1 comment: